Danish ad makes road safety sexy
The topless women "are working", road safety officials say
Danish road safety officials have come up with a novel way of warning motorists about the dangers of speeding - by using topless blonde women.
They have produced a spoof news report where the blondes carry road signs showing the Danish speed limit: 50km/h.
The video - posted on the web - is aimed at grabbing the attention of young male drivers, but feminists say they hate it.